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This thread should be for discussion about new products. Oakley.com updates have their own thread
MicahS
Micah Stroh
Dec 14, 2023 8:42 PM
I had a laugh on that one. - Dann

When they mentioned Blade and an EVZero Blade popped up that made me lol
mlmguitar50
Matt M.
Dec 22, 2023 9:53 AM


https://www.oakley.com/en-us/product/W0OO9406PC?variant=888392638557
mensma
Menno Reitsma
Dec 23, 2023 6:46 AM


https://www.oakley.com/en-us/product/W0OO9406PC?variant=888392638557 - mlmguitar50


That thing is awesome. What’s the story behind players selection? Not available in Europe I guess?
Patient_Cero
T C
Jan 3, 2024 6:56 PM
Since not everyone posts on both forums and still haven't seen it here with the new info. "Oakley1996" over there posted these, with a rumored release for 1/18.

13.11

Oak
Twenty Fifty
Jan 3, 2024 8:53 PM
The question is if everyone is willing to drop $500 on it considering the bland colourway (but with a cool case).

PS. 13.11 stands for the letters of the model. M = 13, K = 11. M Frame Kato.
Oak
Twenty Fifty
Jan 3, 2024 9:10 PM
also, there are some wholesale accounts that actually got the 13.11 before even Christmas, so they are actually in the wild.
yelkao
Dan
Jan 3, 2024 9:11 PM
Cool packaging is one of my many weaknesses. So that does have my attention. The thing about the color-way is that I can just see them dropping a crazier color-way right after I would buy these because of the case. LOL. I can respect the aesthetic of the semi-monotone presentation of the case and frame together. They could've achieved that though using a more vibrant color though. Perhaps it has something to do with the frame material(s)? Do we even know what it is made of? Ti, BiO-Matter, C5, etc? I will say that this has a futuristic, sterile, space, astronaut feel to it IMO. Which might be what they were going for with this color-way/version/initial release.
yelkao
Dan
Jan 3, 2024 9:12 PM
also, there are some wholesale accounts that actually got the 13.11 before even Christmas, so they are actually in the wild. - Oak

Of course. LOL
Oak
Twenty Fifty
Jan 3, 2024 9:55 PM
Do we even know what it is made of? Ti, BiO-Matter, C5, etc? I will say that this has a futuristic, sterile, space, astronaut feel to it IMO. Which might be what they were going for with this color-way/version/initial release. - yelkao


O Matter.

Patient_Cero
T C
Jan 3, 2024 10:11 PM
The question is if everyone is willing to drop $500 on it considering the bland colourway (but with a cool case).

PS. 13.11 stands for the letters of the model. M = 13, K = 11. M Frame Kato. - Oak


Do you know the timeline for the regular release and possible starting colors?
MicahS
Micah Stroh
Jan 4, 2024 12:39 PM
There's been a video of these up on Facebook from a Canadian Optican since before Christmas. They state that only 10 made it to Canada for sale so I'll assume the quantities are pretty low, like 100-150?
Oak
Twenty Fifty
Jan 4, 2024 1:15 PM
No, there should be more than that. I don’t know how many, but there should be more than that. The wholesale accounts (even the big ones) don’t always have a glimpse into the online/e-commerce numbers or the boutique distributions.
yelkao
Dan
Jan 4, 2024 5:23 PM
Once again the limited edition/release proving that if you don't have connections to get said items then you must not be a true Oakley fan. So good luck to all of us - who must be fair weathered fans since we don't have an in - who have been following the brand for the last 33+ years.

#frustrating #makesnosense #stilldontunderstandit #marketingBS
Defenderoftheo
Defender
Jan 4, 2024 6:25 PM
Yeah, it’s one of the things that bugs me the most about some of the stuff like this over the last few years. If you aren’t an influencer, athlete or willing to shell out $$$$$ to one of the above for the thing they got for free, to bad.
bomb oakley
CELSO LUIS
Jan 4, 2024 6:57 PM
Yeah, it’s one of the things that bugs me the most about some of the stuff like this over the last few years. If you aren’t an influencer, athlete or willing to shell out $$$$$ to one of the above for the thing they got for free, to bad. - Defenderoftheo


Exactly, he said it all my friend.
moneygrip
Racer X
Jan 5, 2024 12:49 AM
Said perfectly. Oakley's development was always athlete centered with consumers in focus. Now everything is influencer focused. I get it, send out 30 pairs of prototypes and get millions of dollars in targeted marketing for free. It's a bummer that a very small number of people who have a lifetime passion and commitment to the company get a shot at this new stuff (if they want it) because of all the hype and high prices.
reggavegga
Reggie Mark Stallings
Jan 7, 2024 7:16 PM
Looks neat but looks very close to a take out container at my local restaurant.
JP
John Schafhauser
Jan 7, 2024 8:45 PM
Looks neat but looks very close to a take out container at my local restaurant. - reggavegga

Lol:D I hate left over fries!
yelkao
Dan
Jan 7, 2024 11:43 PM
Looks neat but looks very close to a take out container at my local restaurant. - reggavegga

Lol:D I hate left over fries! - JP

Fries definitely aren’t great leftovers.
Oak
Twenty Fifty
Jan 9, 2024 4:43 AM
Some are asking if there is a serial number on the box’s metal plate. The simple answer is “no”. Just the mission number (13.11), model number and SKU, and the Future Genesis story on the flip side:



Defenderoftheo
Defender
Jan 10, 2024 7:20 PM
So these will be a little more available than some of the past stuff. A limited number of Oakley Stores will get them, think each store got 9. Matte Fog Frame with Road black lenses. $495.

Go live on 1/18
Defenderoftheo
Defender
Jan 10, 2024 7:21 PM
13=M. 11=K by the way if someone hasn't already pointed that out.
yelkao
Dan
Jan 10, 2024 7:41 PM
So these will be a little more available than some of the past stuff. A limited number of Oakley Stores will get them, think each store got 9. Matte Fog Frame with Road black lenses. $495.

Go live on 1/18 - Defenderoftheo

Available online or just in selected stores?
obsession
OB session
Jan 10, 2024 8:29 PM
everyone here should be able to get their hands on them.
MicahS
Micah Stroh
Jan 10, 2024 8:46 PM
That's good news. I wasn't looking forward to sitting at my desk, franticly refreshing my computer, for hours on end....lol
335/342
This thread should be for discussion about new products. Oakley.com updates have their own thread

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