Twenty Fifty
Oct 1, 2017 4:57 AM
I think the original thread on the ARO helmets got lost in the shuffle between server builds, so I'm making a new one.

Wednesday, August 30, 2017 — Foothill Ranch, California: Today, Oakley announced the launch of the Oakley ARO Series Cycling Helmets and Oakley JB Cycling Kits - expanding the brand’s cycling innovations to helmets and performance apparel. Built on a 30-year commitment to performance in cycling, the new product offerings feature the same leading designs and performance benefits that world-class cycling athletes have grown to expect from Oakley.

As pioneers of innovation and high performance optics, Oakley set-out to deliver design innovations, beyond eyewear, for the cycling community – striving to make ahletes faster and more precise for improved performance. Featuring designs that are distinctively beautiful and ingenious in the way they work, the full Oakley cycling category delivers the ultimate expression of obsession for athletes who share the brand’s dedication and uncompromising standards of excellence.

With design innovations inspired by the fusion of aerodynamics and the human body coming together, the Oakley ARO Series Cycling Helmets and Oakley JB Cycling Kits push the boundaries of human possibility by allowing athletes to focus on performance and not the conditions around them.

Oakley ARO Series Cycling Helmets

The Oakley ARO Series is a dynamic range of premium road racing helmets specializing in seamless optics integration, aero performance and thermoregulation. The Oakley ARO Series Cycling Helmets includes Oakley ARO7, the helmet of choice for time trials and triathlons; Oakley ARO5, tuned for speed and ready for heart-pounding sprint finishes; and Oakley ARO3, engineered for those unforgiving climbs and the blistering heat.

Oakley JB Premium & JB Road Cycling Kits

Oakley and Bioracer Speedwear, a manufacturer of custom cycle clothing, embarked on a joint effort to create elite quality cycling products. Developed in partnership with Bioracer Speedwear, the Oakley JB Cycling Kits are co-engineered to help make athletes faster. Pushing the limits of design, technology and performance, the new line of world-class cycling kits and products is equipped with technological fabric features and benefits. The Oakley JB Kits come in two assortments, Premium and Road -- both include road jerseys, bibs, outwear and accessories.

“Two wheels are in Oakley’s DNA. We began with a grip, and we have expanded since,” said Olaf Dunz, Global Marketing Director at Oakley. “Applying what the brand has learned in eyewear – from protection from the elements to optimized aerodynamics – we are now diving deeper into cycling with the same goal we started with: optimize rider interaction with the world around them and improve performance.”

This product expansion is the next chapter of Oakley’s One Obsession campaign -- built to inspire and encourage professional, amateur and everyday athletes who train and compete at any level. The campaign’s mission is to invite and bring together athletes and fans who share the obsession mindset in their #CantStop moments.

Starting February 2018, the ARO Helmet Series will be globally available with a suggested retail price of $500 USD for the ARO7, $250 USD for ARO5 and $180 USD for ARO3. The JB Cycling Kits will also be globally available in February 2018, ranging from $20 USD to $220 USD. The full Oakley cycling offering will be available online at Oakley.com and at select Oakley retail and wholesale locations. "




Twenty Fifty
Oct 11, 2017 6:52 PM
From IG comes an athlete exclusive version of the ARO7:

Kenny "HED" Wu
Oct 12, 2017 3:36 AM
Nice find! Wonder if they will eventually add some electronics like Bluetooth speakers inside the helmet eventually.
Twenty Fifty
Oct 14, 2017 6:50 PM
The time trial helmet in action looks cool. I hope they release that version. Not that I would ever use it, but the time trial version would be cooler on display than the normal ARO7.
Lance Zhou
Lance Zhou
Jan 18, 2018 1:51 AM
Cavendish ARO5
Lance Zhou
Lance Zhou
May 1, 2018 11:11 AM

Twenty Fifty
May 1, 2018 12:44 PM
Twenty Fifty
Jun 25, 2019 4:19 AM
I didn’t realize there were more colours available for the ARO 7 other than the original 2 (at least made available to the public):


Kenny "HED" Wu
Jun 26, 2019 7:12 AM
Nice find oak. Wonder how bad cosmetic damage is
Francois C
Jun 26, 2019 2:46 PM
That site is amazing. I'm tempted to order a bunch of things.
The prices are quite good
Fred D
Jul 3, 2019 9:42 AM
I didn’t realize there were more colours available for the ARO 7 other than the original 2 (at least made available to the public):
- Oak

This is some exclusive stuff that was made for the team Dimension Data. They probably prepared some helmets in every special jersey colors (Giro+Tour de France), for the case a team member would have to wear it during the race. Now they're selling all the stuff because of the sponsor switch...

Some very interesting items but unfortunately not a lot of (big) sizes...
Twenty Fifty
Apr 17, 2020 4:08 PM
Was the ARO7 ever known as the Twin Tail? The replacement lenses on Oakley.com call it that:

paul jewiss
Oct 25, 2020 10:09 PM
I love my Aro 3

O-Review Logo & Design
© 2004-2021 Atom Crown Design and DCJ Productions.
Product Images, Logos and Artwork © 1975-2021 Oakley Inc.
All personal photos © 2004-2021 by their owners...or Rick.